Every service is custom…

…like a build-your-own sundae bar.

Browse the menu below, or send me a note to discuss your business goals,
and discover how the right copywriting project can help you reach them.

Clients 2018 - 2019 (2).jpg

Since 2018, I’ve helped sixteen product-based brands find the right messaging to bring in more sales.

Will your company be next?


Website Copy

When someone lands on your site, you’ve only got eight seconds to capture their attention.

Good copy does that for you.

Make sure your website pages are doing their job with a custom project that includes market research, a brand strategy session, and implementation review.

Copy that clearly explains:

  • Who you are

  • What problem you solve

  • Who you solve it for


Welcome Sequence

If you don’t have a welcome sequence, I’m gonna recommend we scope one in right now.

Email marketing is as powerful in 2019 as it ever has been… when it’s done correctly.

And a big part of that is making sure your new subscribers feel not only welcomed, but welcoming of you in their inbox.

A nuture sequence that:

  • Introduces your brand

  • Sets expectations around the value you’ll be sharing

  • Creates anticipation around future emails

  • Immediately and generously gives your subscribers value


Sales Emails

Whether you’re selling Mediterranean cruises, the cutest hair brush on the market, or a course for moms to learn about essential oils, you’re gonna need sales emails.

But each of those promotions needs a different kind of email.

So whether you’re ready to put your newsletters to work selling for you, or you’ve never sold anything via email at all, I’ll create sequences that get opened, clicked-on, and best yet, conversions.

All the kinds of sales emails:

  • Newsletters

  • Lifestyle branding emails

  • Pre-launch nurture sequences

  • Launch emails

  • Evergreen emails

  • Ecommerce sale emails


Product Descriptions

Don’t let your customers get away when they’re just one click from handing over their credit card.

Product descriptions can feel like boilerplate requirements - just list a few product details, pair with great photos, and send to your web developer. Check and done.

But your product pages are actually the ideal place to sell your products!

Let’s get selling

  • Standard ecommerce descriptions (that are anything but standard)

  • Catalog descriptions

  • Long-form, full-page descriptions


Sales Pages

Consumers love buying experiences - and the joy lasts longer than when they’ve purchased a tangible item.

So then why is it so hard to sell non-tangible goods?

Hint, it’s not hard, but it might take a little more effort.

Enter: the sales page.

Perfect for selling anything from consulting packages, to online courses, to resort getaways.

Your sales page comes with:

  • Market research

  • Customer interviews (when applicable)

  • Formatting guidelines

  • One full round of revisions for free

  • A complimentary implementation review