CONTENT STRATEGY FOR LIFESTYLE BRANDS
Content doesn’t have to be complicated.
Get content marketing subscriptions that fit your business goals. Specializing in B2B service providers and CPG brands in food, beverage, and beauty.
Winning strategy & execution
Content marketing management retainers and 1:1 consulting.
Retainer services give you all the benefits of a content manager on your team, without the W2 commitment.
Copywriting projects give you the words you need to launch a new brand or product, or optimize your existing brand for more sales.
Consulting sessions give you the chance to jumpstart your own efforts without a long-term commitment.
“Anna is the content strategist you dream about.
Relentlessly customer-focused, deeply curious, highly goal-oriented – and a gifted writer. She improves both product and process, and is a delight to work with too.
If you get the opportunity to work with her – jump on it!”
Lori Poer, Senior Director, Global Brand
Editorial management
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Email marketing
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Organic audience growth
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Conversion copywriting
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Editorial management ✔ Email marketing ✔ Organic audience growth ✔ Conversion copywriting ✔
Simple changes get big results for small businesses
Clients in food and beverage and lifestyle know that I’ll make real improvements, like these:
Changing a few key phrases altered the outcome
Voice of customer comments shifted the focus of the page to the issue customers cared about most.
A weekly newsletter can bring in reliable revenue
While building community and boosting customer experience at the same time.
SEO is still alive and working for your competitors
Take your slice of the pie and show up on the first page when you build smart, useful content.
Meet your new content leader
“
Thank you so much for capturing our brand voice so perfectly and helping us to better articulate what makes our
brand so special!
”
By day, I’m a Content Strategist for a tech company. By both day and night, I’m a wife and mom. In my free time, I’m a beginner level sewer, quilter, real-paper-book reader, magazine page flipper, and snack devourer.
And I’m never far from the latest user experience study, or ecommerce marketing data. I stay sharp and provide my clients with absolute best-in-class work.
So if you’re ready to establish your brand and grow your revenue, I’d love to join your team as a fractional editorial director.
Retainer Content Marketing Services
Hire me for
Website copy
Blog management
Newsletters
Email marketing
SEO-optimized articles
Creative stories and interviews for digital and print
Scope of work
Brand voice discovery
Creating relevant topic lists
Planning your editorial calendar
Hiring freelance writers and designers
Editing the content
Publishing your blog posts, newsletters, and print collateral
Reporting on what’s working
True partnership
Retainers are a true partnership. You can expect me to get to know your brand, and your customers. You can rely on me to produce quality work, on time. And you can look to me for fresh ideas to grow your content marketing. Packages start at $1k/mo.
If you’re ready to get copy and content for your brand, let’s talk.
